Importance of effective homepage. At the moment, for everyone who is a little interested in creating their own website, it has become quite simple. However, having a website that doesn’t scare the user or go unnoticed by your favorite search engine results is another story. The purpose of this document is to give you tips on how to design your site correctly. I will share my recommendations on choosing a hosting and domain name, development tool, necessary pages and links to social networks. I try to objectively present the best practices that I have discovered and experimented since I started creating websites.
It seems strange that I quote the domain name first. And yet, this is a scary number of entrepreneurs who do not have a domain name and use their own style names. Yes, you can start with these free solutions, but, of course, it’s better to buy a domain name for your business. With the placement, we talk about a hundred euros per year for a site window. Your company deserves it, right? A few tips for your domain name and your residence.
Company’s official website. A few years ago, creating a website consisted of manually coding various pages in HTML using an editor. Then came web-specific programming languages. I will quote ASP, Perl, JSP and, of course, one of the most popular PHP. For a person, “lambda” was not easy to create a site that, on the one hand, would look like something, and on the other hand, it would be dynamic through the use of a database. Fortunately, an excellent tool has been developed since these dark times: a content management system, also called CMS. This is primarily a computer program that uses a database. This structure allows you to separate the content (your texts, photos) from the site design. Thus, 2 separate parts are available:
External interface: this is all that the user will see, in fact this is your site. Texts, images, overall design, menu … Back-end: a real center for managing your site. You can create and edit your texts and images, change the menu and even the overall design of the click
If you are looking for CMS through your favorite search engine, you will quickly see a large number of proposed solutions. I distinguish two main families of systems:
Cloud solutions. In the beginning, you have free space to create your site. Everything is managed online through your account. (Creating pages, menus, adding images, …). Open source solutions like WordPress, Joomla or Drupal. Here you must provide housing for your chosen provider and install the solution you choose.
The choice is not obvious, I suggest you familiarize yourself with the article that I wrote on this topic in my blog. This denial will certainly allow you to make the best choice for you.
For a demo website, it is important to have certain pages. What kind? Home Page About Us Page, Services Page, Contact Page, Blog Post, or Latest News. All of these different pages have a specific purpose. Therefore, it is very important not to mix everything when developing your site. Of course, you can / should link these pages together, but it is important to keep the specifics of each of them. I invite you to discover these features on the following pages.
Your homepage. So, you decided to create your website, and the first page that the user gets to most of the time is your home page. What should be prioritized on this page? A menu with various pages of your site should be accessible and easily accessible. Be careful to be clear on this. If a user has to search for 2 hours to find what he is looking for, he is lost … Personally, I am the one who always prefers content to an overly busy visual. Nevertheless, on your home page, I would still recommend that you post a beautiful photo (or a carousel of images) that catches your eye, and choose a phrase well. You can also place a call to action at the top of the page (registration in your newsletter, discovery session, contacting you for an offer, …).
This telepathy problem depends in part on a context that encompasses much more than just access methods or understanding users’ goals. Daniel, an expert on content strategy, suggests that a meaningful analysis of the context of use requires not only an understanding of the goals of users, but also their behavior: what are they doing? Have they experienced? What are they capable of?